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Innovations in Event Management

A Message from Milestone Events group

Some things sure look good on paper

It is the same with easy solutions to event marketing. “Add some 360-degree photos and away you go”.

Well no, actually you don’t.

Just as we found out that technology can only take us so far for education, it also is not the end all for event sales.

A personal touch is needed that zooms in rapidly to answer questions and hand hold to the finish line.

If you would like some help in getting clients over your finish line, please drop us a line or contact us to set up a web conference, or an in-person meeting.

TRUTH OF THE MATTER:
Successful event marketing tactics have been shifting for years.   

As consumers emerge from the COVID era, many of these shifts will have accelerated and sites that hope to return to the old days and old ways will find they are not achieving the success they had envisioned.  Paid web based marketing and marketing tools are now integral foundational elements to enabling site sales success. 

It currently takes 75 web sessions to generate a single inquiry and then 3.5 inquires to generate one site tour.   Backing up from your objectives into the metrics of your web  volume are critical to determining if you can get there from here.  If you are unsure how to do that, click here to review our Marketing Guide that acts as a roadmap to create a world class inquiry generation system for your business.

About Milestone

milestone helps sites maximize event capacity for greater event-related revenue

Over nearly 7 years, Milestone has helped wineries, ranches & other permitted venues maximize income and reduce event related stress while generating hundreds of five star reviews. 

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2023 dates available

Book a call with us and learn how you can save up to $1500 on your Wedding

matthew parks

site tour host

About

Matt is a Sonoma County native. He has worked on the production side of events for over two decades. From bartending, to catering to event planning, Matt has done it all. He co-owned one of Marin County’s premier catering and event planning companies for many years. Matt is passionate about sharing our beautiful wine country and helping to create exceptionally memorable events. When he is not working you can find him mountain biking at Annadel State Park or Skiing in Tahoe, or maybe relaxing at a brewpub after a good trail run. Cheers!