It is the same with easy solutions to event marketing. “Add some 360-degree photos and away you go”.
Well no, actually you don’t.
Just as we found out that technology can only take us so far for education, it also is not the end all for event sales.
A personal touch is needed that zooms in rapidly to answer questions and hand hold to the finish line.
If you would like some help in getting clients over your finish line, please drop us a line or contact us to set up a web conference, or an in-person meeting.
TRUTH OF THE MATTER:
Successful event marketing tactics have been shifting for years.
As consumers emerge from the COVID era, many of these shifts will have accelerated and sites that hope to return to the old days and old ways will find they are not achieving the success they had envisioned. Paid web based marketing and marketing tools are now integral foundational elements to enabling site sales success.
It currently takes 75 web sessions to generate a single inquiry and then 3.5 inquires to generate one site tour. Backing up from your objectives into the metrics of your web volume are critical to determining if you can get there from here. If you are unsure how to do that, click here to review our Marketing Guide that acts as a roadmap to create a world class inquiry generation system for your business.
Over nearly 7 years, Milestone has helped wineries, ranches & other permitted venues maximize income and reduce event related stress while generating hundreds of five star reviews.